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The Porsche Inno-Space quality-control program

Porsche Inno-Space quality-control program: An example of Porsche Inno-Space is demonstrated here with an image of a crankshaft on a large video screen. Credit: Porsche AG
Credit: Porsche AG

Porsche AG’s long-term financial prospects depend in large part on the Porsche Supervising Board’s forward-looking multi-year prospective plans and projections into the future.  Conventional fortune tellers beware:  Apparently your unforeseen competition is about to become even fiercer.

What is the Porsche Inno-Space Quality-Control Program?

One such latest example of Porsche’s future-gazing is the Inno-Space Program.  This sgDNA Finance / Corporate News post is definitely not a final analysis of the assumed-but-not-guaranteed success of the Porsche Inno-Space quality-control program.

On the contrary, at this early stage in the game as in life, we can only see the immediate here and now.  And, yet, the Porsche Inno-Space quality-control program could be a wonderful vision into the global future of Porsche AG’s universe.

Don’t you want to know what, exactly, the Porsche Inno-Space quality-control program is?  We do.

And whether or not it’s entirely “do-able”?

Let me explain at least the “what” as simply and accessibly as possible.  Inquiring StuttgartDNA minds certainly want to know.

Porsche’s Inno-Space Quality-Control Program Undergoes Testing at the Leipzig Factory

According to Porsche, here’s the skinny:

The critical goal of Porsche AG’s Inno-Space innovation, which just debuted in its testing phases at the plant in Leipzig, is to kick up Porsche’s already stellar quality-management triumphs yet another notch.

The vehicle (pardon the pun) to accomplish this lofty quality assurance / quality control (QA / QC) ambition is the concept of “the look and feel test using augmented reality (AR).”


Obviously, some definitions are already in order.

Porsche Inno-Space quality-control program: An example of the Inno-Space tecnology; a tablet is held over a B-pillar window to detect any flaws. Credit: Porsche AG

You Look Marvelous – or Maybe Not So Much:  The Look and Feel Test

The look and feel test involves photographing an isolated production process and storing that video footage in the database documenting the entire production of the Porsche model and variant in question.

The footage is then loaded into any applicable tablet via a newly developed tablet app.  The app also stores the footage and then catalogs it.

The app can then – in theory – identify any and all flaws that inherently deviate from the predetermined perfect production execution of the task at hand.

This process, in turn, enriches the quality of QC (quality control) itself – and saves considerable time (which ultimately translates into saving more M-O-N-E-Y).

Developing Inno-Space to Optimize Porsche QA / QC

By the end of 2018, this process is scheduled to be integrated into Porsche’s production-line assembly processes.

The objective is to develop this innovative Porsche Inno-Space quality-control program starting from the aforementioned testing stages.  That development entails transitioning and dovetailing the QA / QC program into and with the actual production phases on the Porsche multi-model assembly lines for the ultimate in quality assurance / quality control.

The plan is to establish a dedicated factory Information Technology (IT) simulated environment.  In turn, this matrix-like environment, if you will, can then be connected to any Porsche plant.

The goal?  Seamlessly integrating new quality-management innovations into production that ultimately – and sustainably – deliver the optimal end-user experience.  Superlative quality assurance / quality control is highly coveted as the means to the end of creating nothing but very happy campers out of most if not all new Porsche owners.

And achieving all of this, hopefully, with the least expenditure of time, effort and investment, of course.

Admirable aspirations.

Transforming the Inno-Space Dream into “Reality”

However, this ambitious paradigm shifts the workflow limelight somewhat dubiously.  Emerging dominant among the responsible factory personnel would be the proposed resident IT (information technology) team.  The IT team would work closely with the newly overshadowed and hence newly subordinated quality-management (aka quality-assurance / quality-control) team.

This high-technology ascendancy seems to be the wave of the future, which may freak you out if you happen to be a Porsche purist.  Does me, to a degree.

Let’s not kid ourselves, though.  Surveys such as those conducted by auto-industry titan J.D. Powers and the rest of the lot have a strong influence in driving these brand-new technologies, apps and procedures.  I guess the ends do indeed justify the means in the cutthroat world of the international automobile marketplace.  But I mean it in a good way.

“In the Inno-Space, we can design and test pioneering concepts for the future without disrupting the plant’s normal processes,” envisions Albrecht Reimold, Member of the Executive Board for Production and Logistics at Porsche AG.

The Brave New World of Augmented Reality

Jump-Starting the Future:  Porsche’s Strategic Partnering with External Institutions and Start-ups

Of course, such Silicon Valley-caliber high-technology innovations can’t all be expected to well up exclusively from in-house at Stuttgart, Weissach or Leipzig.  After all, time is of the essence.  Tick-tock, tick-tock.

And when technology is traveling at the speed of, say, a record-shattering 2018 GT2 RS on the Ring’s Nordschleife (6:47.3!!!), collaboration is in order to come up with solutions, like yesterday.  Bringing in extraordinary outside talent does expedite matters.

To this end, Porsche has teamed up with selected universities and high-tech start-ups in the past.  In this case, Porsche is partnering with GTV (Gesellschaft für Technische Visualistik), a start-up out of Dresden, Germany, about 80 miles southeast of the Porsche Leipzig plant.

Namely, Porsche is working with GTV to tap into augmented reality (AR) as a technical platform for QA / QC.

SgDNA Sidebar

What exactly is augmented reality?

According to Wikipedia, augmented reality (AR) “is a direct or indirect live view of a physical, real-world environment whose elements are ‘augmented’ by computer-generated perceptual information, ideally across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory.

The overlaid sensory information can be constructive (i.e. additive to the natural environment) or destructive (i.e. masking of the natural environment) and is spatial registered with the physical world such that it is perceived as an immersive aspect of the real environment.

In this way, Augmented Reality alters one’s current perception of a real-world environment, whereas virtual reality replaces the real-world environment with a simulated one.  Augmented Reality is related to two largely synonymous terms:  mixed reality and computer-mediated reality.”


Above I alluded to the “AR look and feel test.”  Let’s further explore the details of that concept as it relates to augmented reality.

The GTV and Fraunhofer Society Collaborative on Augmented Reality

Another ally working with Porsche and GTV on this futuristic innovation is the Fraunhofer Society, headquartered in Munich, Germany.

Teaming up with GTV to further develop AR in this instance, the Fraunhofer Society was tasked with crafting a tablet app that documents the flaws revealed during the look and feel test.  That process superimposes those exact imperfections over an image of the automobile depicting each and every incremental phase of the production process.

Porsche Inno-Space quality-control program: An example of the Inno-Space tecnology; a tablet is held over a B-pillar window to detect any flaws. Credit: Porsche AGHere’s the progression of the look and feel test process:

  • At the start, the unique CAD (computer-aided design) data assigned to the subject vehicle from the fully detailed database is read into the app
  • Then the tablet’s camera is poised over the module or subsection under study
  • That CAD image is superimposed on and over the actual pictured component
  • This “look and feel” juxtaposition almost magically visualizes any and all flaws or deviations on screen instantaneously

Real-World Applications of Augmented Reality and Look and Feel Testing

Moreover, this at-the-moment technology paves the way for collaboration across various networks, as well as across all disciplines.  Testing and verification can be streamed in real time from plant to plant, and, probably more important, to any OEM partners and vendors.

As such, the aforementioned visualized flaws can be uploaded into the factory’s central database and shared worldwide, on a need-to-know basis, of course.

“This feature means that we benefit from numerous advantages that reach well beyond merely the testing process,” says Andreas Schmidt, Head of Quality at the Porsche plant in Leipzig.

Porsche Inno-Space quality-control program: A demonstration of how Inno-Space can be uploaded into the factory’s central database and shared worldwide. Credit: Porsche AGMr. Schmidt is liaison in the implementation of the augmented-reality project between the various start-ups and universities.  He continues:  “The fact that the tablet is networked allows us to do things like quality audits with our suppliers via video conference at short notice.”

But what Porsche hasn’t revealed to us yet is whether or not this emerging technology will or will not be immune to hacking.  I don’t know about you, but to me that streaming thing seems highly vulnerable to industrial and technological espionage, not to mention international intellectual-property grand theft.

Porsche Quality Assurance and Quality Control:  There is No Substitute

Be that as it may, what’re the prospects in the 21st century for this innovative process?

“Top quality is an essential part of our brand identity at Porsche and is expected by our customers,” asserts Frank Moser, Head of Corporate Quality at Porsche.

“The quality that Porsche delivers is the result of hard work driven by scrupulous precision and the passion to create the perfect sports car during all project phases and in all areas,” continues Mr. Moser.  “When it comes to quality, we get to the very heart of every little detail – this is the approach that characterizes the Porsche brand.”

Porsche’s relentless commitment to German excellence and exquisite over engineering ever since the inception of Porsche No. 1 just may still keep the Porsche Supervising Board in business, and continuing to thrive indefinitely, as discussed at the top of this piece.

So as Porsche AG rightly points out, the last 70 years have been witness to Porsche sports-car construction as the gold standard – with close to two thirds of all Porsche automobiles produced still motoring down the road – to the delight of their happy-camper owners.

When it comes to Porsche, there is no substitute for superlative quality management, assurance and control.  Forward-looking programs like the Porsche Inno-Space quality-control program may indeed bankrupt all of those aforementioned conventional fortune tellers – along with any passive and/or not-so-aggressively innovative automobile manufacturers.

*            *            *

Let me know in the LEAVE A REPLY section below what you think about the goals and chances of success for Porsche’s Inno-Space program.

Also, how do you compare Porsche’s original 1950s goals of making sure there is no substitute for superior quality, in contrast with Porsche AG’s twenty-first century pursuit of that same incomparable quality assurance / quality control?

Porsche wins 2018 Sebring 12 Hours GTLM Class

Porsche wins 2018 Sebring 12 Hours GTLM Class: Seen celebrating their 1st and 3rd place wins, respectively, are Frédéric Makowiecki, Nick Tandy, Patrick Pilet, Laurens Vanthoor, Earl Bamber and Gianmaria Bruni (l-r). Credit: Porsche AG
Frédéric Makowiecki, Nick Tandy, Patrick Pilet, Laurens Vanthoor, Earl Bamber and Gianmaria Bruni (l-r). Credit: Porsche AG

After a grueling 12 hours and 328 laps, a Porsche 911 RSR wins 2018 Sebring 12 Hours GT Class.  The No. 911 Porsche 911 RSR, piloted by Patrick Pilet (France), Nick Tandy (Great Britain) and Frédéric Makowiecki (France), won the 66th running of the grueling 12-hour classic.

Contested at the notoriously bumpy and treacherous Sebring International Raceway in Florida, the 12 Hours of Sebring is the oldest and roughest sports-car endurance race in the United States.   For that reason, it is all the more sweet that this is the first victory for Porsche for the IMSA SportsCar Championship season in GTLM Class.

If that wasn’t sweet enough, the other GT Factory 911 RSR Porsche finished on the podium.  The No. 912 Porsche 911 RSR, driven by Earl Bamber (New Zealand), Laurens Vanthoor (Belgium) and Gianmaria Bruni (Italy) endured too, racing under the checkers in third place.

It’s crucial that both Factory GT 911s wound up on the podium, as both thus scored points toward the North American Endurance Cup.

Despite its bumpy, washboard-like course – consisting of original U.S. airbase runways for Boeing B-17 Flying Fortress aircraft from 1941 to 1946 – Sebring International Raceway is hallowed ground for Porsche.  In 1960, Porsche commenced its historic run as the most successful sports-car racing marque on the raceway by chalking up 18 outright victories and now 71 class wins.

Both Porsche 911 RSR race cars gradually made up positions from their sixth (Vanthoor in the No. 912) and seventh (Tandy in the No. 911) place starting positions on the grid.

Despite taking a little off-course excursion which ripped off its entire rear bumper, wing and diffuser, the No. 911 spent precious little time in the pits and continued making up lost time to get closer to the front.

And then it happened.  Patrick Pilet in his No. 911 took the lead for the first time in the 279th lap after 10 hours and 10 minutes.  After the driver change, Nick Tandy took over and then took the checkered flag for the spectacular GTLM Class win.  This places Tandy, Pilet and Makowiecki in second place in the driver’s championship.

“This win was missing from my collection.  It was a great team effort,” praised Pilet.  “The pit crew didn’t make one mistake and our strategy was perfect. To celebrate this achievement with my friends Nick and Fred is incredible.”

Having enjoyed the thrill of taking the checkers in first place before all of the BMWs, Chevrolets, Ferraris and Fords, Tandy picks up on that thought:  “They say that the best victories come from the toughest races.  Today was such a race.  We didn’t have the slightest problem over the entire distance and that was the key to our success.  My last two stints were incredibly intense, especially the duels with the Ferrari and the BMW.  We switched to new tires during the last pit stop – after that, nothing could hold us back.”

Long Beach, California, hosts the next race, Round Three of the IMSA SportsCar Championship, on April 14, 2018.

GT Race Results for the 2018 66th 12 Hours of Sebring:

GTLM Class

  1. Tandy/Pilet/Makowiecki (GB/F/F), Porsche 911 RSR, 328 laps
  2. Sims/de Phillippi/Auberlen (GB/USA/USA), BMW M8, 328
  3. Vanthoor/Bamber/Bruni (B/NZ/I), Porsche 911 RSR, 328
  4. Westbrook/Briscoe/Dixon (GB/USA/NZL), Ford GT, 328
  5. Vilander/Pier Guidi/Calado (SF/I/I), Ferrari 488, 327
  6. Gavin/Milner/Fässler (GB/USA/CH), Chevrolet Corvette, 327
  7. Krohn/Edwards/Catsburg (SF/USA/NL), BMW M8, 296
  8. Magnussen/Garcia/Rockenfeller (DK/E/D), Chevrolet Corvette, 283
  9. Hand/Müller/Bourdais (USA/D/F), Ford GT, 277

GTD Class

  1. Sellers/Snow/Lewis (USA/USA/USA), Lamborghini, 321 laps
  2. Balzan/McNeil/Jeannette (I/USA/USA), Ferrari 488, 321
  3. Keating/Bleekemolen/Stolz (USA/NL/D), Mercedes, 321
  4. Long/Nielsen/Jaminet/Renauer (USA/DK/F/D), Porsche 911 GT3 R, 321
  5. Bergmeister/Lindsey/Pappas (D/USA/A/USA), Porsche 911 GT3 R, 321

February 2018 USA Porsche sales

February 2018 USA Porsche sales: Seen here is the 718 Boxster S with its top down and in cutaway view, revealing the innards of the roadster. Credit: Porsche AG
Credit: Porsche AG

Porsche Cars North America, Inc. (PCNA) recently released February 2018 sales figures.  Importer and distributor of all Porsche vehicles to and throughout the United States, PCNA disclosed retail sales units of 4,382 vehicles.

This represents a healthy increase of 20.5% over February of last year.  Porsche announced year-to-date sales of 9,198 units.  These sales amount to an 11.6% upturn year-over-year.

“Our February sales were boosted by strong demand for our two-door sports cars and we showed impressive double-digit growth versus the same period last year,” affirmed Klaus Zellmer, PCNA’s President and CEO.

February 2018 USA Porsche sales: This is a chart that quantifies Porsche's February 2018 USA sales as outlined in the text of the article. Source: PCNA
Source: PCNA

The Porsche 911 demonstrated respectable demand.  The iconic Porsche flagship model enjoyed 775 purchases, an increase of 40.4% over the same period last year.

The relatively new 718 Boxster and Cayman models also exhibited increased sales.  Both roadster and coupe models combined to record growth of 37.4% over February 2017.

USA sales of Porsche Approved Certified Pre-Owned (CPO) vehicles came in at 1,714 cars and SUVs.  This adds up to growth of 20.1% over the same period last year.

Porsche Team Germany wins Minsk 2018 Tennis Fed Cup

Porsche Team Germany wins Minsk 2018 Tennis Fed Cup: Porsche Team Germany group photo at Minsk. Antonia Lottner, Anna-Lena Grönefeld, Team Coach Jens Gerlach, Tatjana Maria, Anna-Lena Friedsam (l-r) Credit: Porsche AG
Porsche Team Germany's Antonia Lottner, Anna-Lena Grönefeld, Team Coach Jens Gerlach, Tatjana Maria, Anna-Lena Friedsam (l-r). Credit: Porsche AG

Porsche Team Germany kicked off the 2018 Fed Cup tennis season by defeating Belarus in Minsk.  National team coach Jens Gerlach guided the team to triumph in the exciting, fiercely contested first round match 3-2 against Belarus, last year’s runners up and season favorites.

Porsche Team Germany wins Minsk 2018 Tennis Fed Cup: Seen here are Grönefeld in b.g. and Maria in f.g. at 2018 Minsk Fed Cup, battling it out for Porsche on the tennis court. Credit: Porsche AG
Grönefeld in b.g. (l) and Maria in f.g. (r) at 2018 Minsk Fed Cup, battling it out for Porsche on the tennis court. Credit: Porsche AG

Anna-Lena Grönefeld and Tatjana Maria won in decisive doubles in a thrilling tennis nail biter.  The match stretched out over two and a half hours in the standing-room-only Chizhovka-Arena on Sunday, February 11.  Grönefeld and Maria defeated Aryna Sabalenka and Lidziya Marozava 6-7, 7-5, 6-4.

“It’s why one plays tennis.  For one’s country, for such matches,” asserted Anna-Lena Grönefeld.  Tatjana Maria enthused, “We had a fantastic team this weekend and deserved to win.”

The season opener was as challenging as Porsche Team Germany and everyone else in the tennis world assumed it would be.  The singles matches proved the point.  The match was tied 2-2 after the singles.  Tatjana Maria came out strong at first.  But on Saturday Maria dropped her opening singles 4-6, 6-1, 6-2 against Aryna Sabalenka.

Porsche Team Germany wins Minsk 2018 Tennis Fed Cup: Porsche Team Germany's Antonia Lottner on 2018 Minsk court. Credit: Porsche AG
Porsche Team Germany’s Antonia Lottner on 2018 Minsk court. Credit: Porsche AG

Fed Cup debutant Antonia Lottner surprised everyone, gratefully.  The 21-year-old rookie impressed all in attendance by upsetting No. 1 Belarusian Aliaksandra Sasnovich 7-5, 6-4.

Nonetheless, scores were all tied up to that point.  Thus matters began to look even bleaker than ever because of the absence of Porsche Team Germany top players Angelique Kerber, Julia Görges and Carina Witthöft.

But then on Sunday, Porsche Team Germany turned the corner for the first time.  The Team snatched the lead at last.  Tatjana Maria defeated Vera Lapko 6-4, 5-7, 6-0.

Unfortunately, though, young Antonia Lottner came up short in the end, losing to Aryna Sabalenka 6-3, 5-7, 6-2.  Despite this, the win was secured.

“Playing in front of such a crowd is absolutely incredible,” Lottner emoted. “I enjoyed every minute out on court and am so happy at being given the chance to be here and making a contribution to the fantastic win.”

For the semifinals, Porsche Team Germany will face the five-time Fed Cup winners the Czech Republic on April 21 and 22 at a yet-to-be-decided venue in a virtual rematch of the 2014 final.

January 2018 USA Porsche sales

January 2018 USA Porsche sales: Seen here is a white 911 Turbo S Exclusive, from its left-front corner, coming out of a right turn on a racetrack. Source: Porsche AG
Source: Porsche AG

January 2018 USA Porsche sales numbers of 4,816 units were recently posted by Porsche Cars North America (PCNA).  These numbers result in a 4.7% increase over January of 2017.

January 2018 USA Porsche sales: This is a chart that quantifies Porsche's January 2018 USA sales as outlined in the text of the article. Source: PCNA
Source: PCNA

Leading the charge for January 2018 were the Panamera and the Porsche 911.

Sales of the Panamera jumped a whopping 1,643% in the same timeframe of the previous year.  This was due in large part to the 971 transitioning to a new model year and refresh.

The 911 model line showed a respectable growth increase of 4.8% over January of last year.

Porsche Approved Certified Pre-Owned (CPO) sales in the United States came in at 1,600 vehicles, a strong 23.4% increase year-over-year.

Annual L.A. Lit Show

Seen here is the 2017 LA Lit Meet large ballroom. Credit: StuttgartDNA.com

Porsche fans the world over look forward every year to the annual L.A. Lit Show.  This internationally popular event focusing on the offerings and sales of all things Porsche is presented usually on every first Saturday of the month of March at the Airport Hilton in Los Angeles, California, USA.  The Airport Hilton is adjacent to Los Angeles International Airport (LAX).

The name of the annual L.A. Lit Show is short for both the L.A. Lit and Toy Meet Show, as well as the L.A. Porsche and Vintage VW Literature, Toy & Memorabilia Meet Show.

As these alternate appellations suggest, shoppers can browse among tables and tables and tables laden with Porsche and VW literature, toys, and memorabilia – and so much, much more related mostly to the marque of Porsche and all of its vehicles.

In fact, there are so many goods, wares and trinkets presented yearly that the Show overflows into not only one but two ballrooms at the Airport Hilton.  Vendors display all of their goodies from 7 a.m. for Early Bird hunters and gatherers, while the general public is admitted around 9 a.m.

The Show usually winds down around 1 or 2 or so in the afternoon.  At that time, shoppers then head out to points mostly south to Orange County, where independent Porsche shops, vendors and re-sellers hold Open Houses for the annual L.A. Lit Show attendees in what is known at the L.A. Lit Weekend festivities.  It has since become a longtime tradition.

Click here to see an overview sampling of the festivities of the 2017 L.A. Lit Weekend

Annual L.A. Lit Show: Black "Big Boxster" Porsche Carrera GT, rear, at Callas Rennsport during the 2017 Porsche Lit Week. Credit: StuttgartDNA
Black “Big Boxster” Porsche Carrera GT at Callas Rennsport during the 2017 Porsche Lit Week. Credit: StuttgartDNA
Annual L.A. Lit Show:: LA Dismantler pano of 3 stacked Porsche wrecks in the junkyard. Credit: Los Angeles Dismantler
One of the very-sad-to-see wrecking yards at Los Angeles Dismantler. Credit: Los Angeles Dismantler
Annual L.A. Lit Show: Pictured here is the Carparc USA facade during the 2017 Porsche L.A. Lit Meet Weekend., with signage out front up high and a blue 911 Targa extending out front through the open garage door in b.g. Credit: StuttgartDNA
Carparc USA facade. Credit: StuttgartDNA
Annual L.A. Lit Show: The Steve McQueen Le Mans Trilogy, 2016. By Nicolas Hunziker, Switzerland. Three original paintings, acrylic on canvas, 60 inches by 40 inches each. Commissioned by Chadwick McQueen and the Terry McQueen Testamentary Trust. List Prices: “Between Scenes” Painting No. 1, $75,000; “Just Like Jo” Painting No. 2, $75,000 (reserved); and "No More Waiting” Painting No. 3, $75,000.
The Steve McQueen Le Mans Trilogy, 2016. By Nicolas Hunziker, Switzerland. Three original paintings, acrylic on canvas, 60 inches by 40 inches each. Commissioned by Chadwick McQueen and the Terry McQueen Testamentary Trust. List Prices: “Between Scenes” Painting No. 1, $75,000; “Just Like Jo” Painting No. 2, $75,000 (reserved); and “No More Waiting” Painting No. 3, $75,000.
Annual L.A. Lit Show: Pictured here is the 2017 Porsche LA Lit Meet main room, with some excellent Porsche-themed dioramas in f.g. Credit: StuttgartDNA
The 2017 Porsche LA Lit Meet main room, with some excellent Porsche-themed dioramas in f.g. Credit: StuttgartDNA

The annual L.A. Lit Show was conceived and started over three decades ago by PCAers and Porschephiles Prescott Kelley, Wayne Callaway and Jim Perrin.  Now, though, it is operated under the auspices of venerable Stoddard NLA, one of the largest players in the global Porsche-specific restoration market.  Stoddard NLA took over running of the show in 2017.

If you happen (or plan) to be in the neighborhood of Southern California, USA, during March of any year, you have to check out the annual L.A. Lit Show.  I’ll see you there!

Click here to go to the L.A. Lit Show website

Click here to go to the Airport Hilton website

Click here to go to the Stoddard NLA website

How buying a new Porsche can save you money

How buying a new Porsche can save you money: Seen in the pretty shot is a Miami Blue Carrera, left side, at sunset. Credit: PCNA
Credit: PCNA

How buying a new Porsche can save you money could be easier than you think.  It’s just a mandatory matter of discretionary options, options, options.

Essentially, just the act itself of buying a new Porsche can save you money – or so purports an unattributed article in Excellence magazine’s 2017-2018 Edition of its Porsche Buyer’s Guide.

Is a New Porsche Really within Your Budget?

Actual Out-of-Pocket Cost vs. Depreciation Cost

Such a claim of saving money by buying a new Porsche may seem counter-intuitive.  After all, think of the appreciable amount of depreciation incurred just as soon as any new car pulls out of the dealership’s driveway.  (See my article on buying a CPO Porsche for further details on depreciation, for example.)

Nonetheless, the article – titled “Saving Money Buying a New Porsche” – makes a compelling case.  In short, the article demonstrates how buying a new Porsche can in fact save you money.  (You can access it by clicking here to get the magazine’s Porsche Buyer’s Guide.)  It also presents a second scenario of custom-tailoring your ideal Porsche for track days.

How High the Cost of Options?

It’s no secret that Porsche’s myriad options result in multiple revenue streams.  Purchasing such options have augmented the company’s bottom line virtually ever since the fledgling design firm moved from Gmünd back to Stuttgart shortly after WWII.

In a nutshell, Excellence article’s thesis argument is that the base price of any new Porsche is relatively within reason – but the final sticker price has skyrocketed into the stratosphere.

If you don’t believe me, check your blood pressure after studying various stickers at your local dealership.  This is because of all of the tacked-on options seen on each loaded vehicle in any given dealer’s on-lot inventory.

According to Excellence, here’s the antidote:

  1. Select the model of your choosing with the base price that comfortably fits within your budget
  2. Come to a decision on the bare-minimum choice of options that you desire, and
  3. Order that personally optioned and now-within-budget Porsche of your dreams from your neighborhood authorized Porsche dealer

Porsche Germany Factory Delivery:  The Porsche European Delivery Program

Furthermore, here’s an awesome “option” unto itself:  With all the money you’ll be saving by eliminating any undesired vehicle options, the article suggests that you should take advantage of those substantial savings by taking delivery of your custom-built Porsche in Germany!

This can be done through the Porsche European Delivery Program at the factories in Germany, in either Stuttgart (i.e., Zuffenhausen, starting in 2018) or Leipzig.

Next, cast off on the dreamiest vacation of a lifetime – driving your brand-spanking-new Porsche across Europe.  Then, once back home, you can relish the delightful anticipation of taking possession of your personally-broken-in bespoke Porsche after it’s shipped back to your local dealership in the States or in Canada.

(If you live outside of these nation-states, check with your local dealership to see if the Porsche European Delivery Program is available to you, and/or find your country’s Porsche website by clicking on the “country website” link in the second paragraph below.)

Related Posts to Assist You in Your Car Search:

The Porsche Car Configurator

But first you have to set out on your quest by accessing Porsche Cars North America’s excellent Porsche Car Configurator on its website.

Any of Porsche’s other websites around the globe will have the Porsche Car Configurator; click here to access the Porsche worldwide website locator to find the Porsche website of the country of your choosing, in your region and language.

The Configurator will not only allow you to embark on your quest by configuring your exact chosen model.  It will also enable you to familiarize yourself with all of the available options you don’t want – and, more important, with all of the options that you definitely can’t live without to equip your dream Porsche.

Read the Original Article and Sub-Article for Further Study

In any case, to fully appreciate the essence of the Excellence article, it’s best to read it in its entirety by obtaining the Porsche Buyer’s Guide – in either print or digital editions – here on the magazine’s website.

List of Manufacturer’s Suggested Retail Prices by Model

So, to give you a head start on following the article’s sage advice, I’ve posted PCNA’s spreadsheet of all 2018 base prices for all Porsche models.

These are all of the bare-minimum prices without any options, and also excluding the current destination charge of $1,050.  Use the spreadsheet to choose your particular desired model and then to determine that chosen model’s base price for your own budgeting goals and needs.

Happy hunting in whatever Porsche-seeking scenario you’re pursuing.  Start your mission by perusing the spreadsheet below:

How buying a new Porsche can save you money: Seen here is a spreadsheet chart of Porsche's 2018 MY US MSRP Pricing. This pricing is the base price -- without any options and excluding the destination charge of $1,050. Source: PCNA
Source: PCNA

2018 Porsche Rennsport Reunion VI pre-sales now open

Rennsport Reunion V: We see here Porsche Gulf-liveried 917s and other Porsche racecars winding down Laguna Seca's famed Corkscrew. Credit: Porsche AG
Rennsport Reunion V: Porsche Gulf-liveried 917s and other Porsche racecars winding down Laguna Seca's famed Corkscrew. Credit: Porsche AG

10/18/17 UPDATE:  Pre-sales are no longer in effect.  Tickets went on sale to the general public as of 12:00 a.m., in the Pacific Time Zone, on October 18.

Ticket pre-sales to the Porsche Rennsport Reunion VI have opened for a limited time to current members of the Porsche Club of America.

Pre-sales end on October 17, at 11:59 p.m., in the Pacific Time Zone, after which time all ticket sales are opened up to the general public.

So — if you are a current PCA member in good standing — get your tickets now by using the following promo code:  PCAADV

Here’s the direct link to purchase your tickets now using this promo code:


Here are links to access further current and future information:

Stuttgart DNA:


Porsche Club of America:


We look forward to seeing all of you there!