Porsche AG first-half-year 2022 worldwide sales amassed 145,860 deliveries. Porsche enjoyed such modestly high numbers in spite of a series of hurdles. Sales between January and June 2022, however, incurred a 5 percent decline compared to the same period last year.
“We and our dealers have successfully navigated a first half-year shaped by external factors and uncertainties,” asserts Detlev von Platen, Board Member for Sales and Marketing at Porsche AG.
“In addition to the difficulties posed by the resurgence of the COVID pandemic in China and other markets, ongoing supply-chain- and logistics-related challenges have accompanied us.”
Source: Porsche AG
Worldwide Sales Breakdown by Region
Global sales in H1 showed a variety of ups and downs. Worldwide sales depended on deliveries region by region.
Europe, for example, showed robust sales. Sales in the “Old World” increased to 43,087 deliveries. This translated to a year-over-year upsurge of 7 percent. This built upon already strong sales of the same period in 2021.
Drilling down further, sales growth in Germany amounted to 13,785 deliveries. This H1 year-over-year 5 percent increase in Porsche’s own mother country of Deutschland generally buttressed both European as well as global expanded sales deliveries.
China, the largest global market-share polity, showed the greatest decline, however. The Land of the Red Dragon suffered a negative 16 percent shellacking in the first half of the year.
Another downturn occurred in the United States, Porsche’s second largest global market. The two countries brought down overall numbers in the Asia-Pacific, Africa and Middle East region and the Americas region, respectively.
“We and our dealers have successfully navigated a first half-year shaped by external factors and uncertainties.”
Worldwide Sales Breakdown by Model
Yet again, SUV models dominated Porsche AG’s H1 worldwide sales. All other models produced respectable numbers despite supply-chain bottlenecks.
The Cayenne, Porsche’s larger SUV, boasted the strongest sales deliveries. Global customers drove 41,947 units home.
The Macan, the Stuttgart, Germany, luxury car company’s perennial best-seller, came in at second place with sales of 38,039 deliveries.
The 911, Porsche’s sports-car icon, put happy miles of smiles on the faces of 21,616 worldwide customers.
The Taycan, the company’s first all-electric passenger car, came in an anemic third position, with sales of 18,877 units. The Taycan suffered the most from those aforementioned supply-chain issues.
The Panamera, the other passenger car in the Porsche’s stable, saw deliveries of 15,604 units.
The 718 Cayman coupe and 718 Boxster roadster, Porsche’s nimble, mid-engined sports cars, tallied up 9,777 deliveries.
Mr. von Platen sums it all up, bringing the big picture into focus: “We are heading into the third quarter full of energy and optimism and, in addition to deliveries, we continue to focus on unique brand experiences for our customers.”
* * *
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PORSCHE SECOND-QUARTER 2022 USA RETAIL SALES amounted to 19,487 deliveries, an increase of 2.8 percent, compared to Q2 2021. This quarterly tally, according to Porsche Cars North America, Inc. (PCNA), rolls into the first six months of 2022. This adds up to a total of 32,529 units, down 10.5 percent compared to the first half of 2021.
However, PCNA holds the 2021 record for greatest historic sales year of 36,326 deliveries by the Atlanta, Georgia-based company.
Source: Porsche Cars North America
“Our order books are full as we attract new and returning customers to the Porsche brand.”
“Performance is a key part of Porsche culture, and we are working closely across the company as one team to meet the demand from our U.S. customers,” asserted Kjell Gruner, PCNA President and CEO.
As usual, Porsche’s Macan and Cayenne SUVs led sales in the half-year period. Next the all-electric Taycan came in second, followed by the refreshed Panamera. The 718 Boxster and 718 Cayman brought up the rear in sales.
Porsche Approved Certified Pre-Owned (CPO) U.S. sales delivered 15,449 units, up 6.0 percent, compared to the first six months of 2022.
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Porsche AG half-year 2021 worldwide sales continue to build on the initial strong kickoff of the year.
Worldwide sales of Porsche AG vehicles set a record with 153,656 units. This signifies a stout increase of 31 percent over previous year-to-date sales.
All models contributed to this double-digit growth. Porsche SUV model lines garnered the lion’s share of sales. But the sports-car model lines as well as the luxury-car lines also did well.
“We are extremely delighted with the high level of demand for our sports cars — the increase in deliveries in the first half of the year is above that of the overall market.”
Every Model Series Earned Increased Sales
As has historically been the case in recent times, Porsche SUV sales outpaced car sales. Porsche AG first-quarter 2021 worldwide sales break out as follows:
Cayenne — Porsche AG’s larger SUV earned sales of 44,050 units, an increase of 12 percent over last year’s sales to date
Macan — Porsche’s compact but mighty SUV was a close second, boasting 43,618 deliveries, up 27 percent over last year
911 — the company’s iconic flagship sports car deliveries of 20,611 units, an increase of 22 percent
Taycan — Porsche’s first all-electric sports car garnered deliveries of 19,822 units
718 Boxster and 718 Cayman — 11,922 mid-engine roadster and coupé units, up a healthy 33 percent, the greatest increase of all model sales
Panamera — Porsche’s four-door internal-combustion and hybrid automobile trim lines saw sales of 13,633 units, an increase of six percent
Source: Porsche AG
All Global Regions Realized Significant Growth
Each and every worldwide region yielded sales increases, breaking out as follows:
Europe: +25.1 percent
Germany: +22.4 percent
America: +51.3% percent
USA: +50.2 percent
Asia-Pacific, Africa and Middle East: +24.6 percent
China: +22.9 percent
“We are extremely delighted with the high level of demand for our sports cars — the increase in deliveries in the first half or the year is above that of the overall market. Our order books are full. At the same time, we are aware of the uncertainties caused by the Corona pandemic and the semiconductor supply situation. We are continuing to keep a close eye on the overall situation while maintaining our optimistic stance.”
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Porsche wants you to clinch your driving hands wet on the wheel of the Stuttgart-Zuffenhausen car or SUV of your dreams — a ride delivering the fullest in driving satisfaction.
To this end, Porsche’s online Car Configurator conjures up Artificial Intelligence (AI) on its worldwide retail websites now. Endgame: Your ultimate motoring pleasure.
So how can Artificial Intelligence uniquely land you in the driver’s seat of the ideal Porsche of your dreams? Glad you asked. Please read on . . .
Porsche Car Configurator conjures Artificial Intelligence
How Does the Porsche Car Configurator Use Artificial Intelligence (AI)?
All Porsche retail websites round the world include the Porsche Car Configurator. The Porsche Car Configurator enables you to mold and craft that Porsche model of your dreams. You are allowed to do this by reviewing and selecting all optional equipment of your choice right at your fingertips.
In other words, you can “configure” your ideal Porsche with the Car Configurator, as its name spells out. The Car Configurator employs Artificial Intelligence to recommend which features complement the options you have chosen so far.
“We’re making the configuration process easier for our customers.”
— Axel Berger, Project Manager, Porsche AG Advanced Analytics and Smart Data Department
The Porsche Car Configurator “Recommendation Engine”
Porsche is adding the novel technology of Artificial Intelligence as the latest wrinkle to its configuration resource in real time. Working behind the scenes is Porsche’s “Recommendation Engine” as the Configurator’s advisory utility.
What Does the “Recommendation Engine” Do?
Here’s how the Recommendation Engine works:
Every so-motivated customer using the Car Configurator makes choices categorized under tabbed selections at the top of the Configurator screen (e.g., Exterior Colors & Wheels, Interior Colors & Seats, Options, etc.)
By clicking or tapping on the light bulb icon in the bottom-right corner, the configuring customer receives tailored recommendations unique to him or her at that given moment
Thus the Car Configurator’s artificial intelligence utility chooses from up to billions of available option combinations
Recommendations are derived in a fraction of a second from millions of Porsche Car Configurator data points
Porsche estimates a 90 percent accuracy in meeting each customer’s desires
Porsche promises that, as new data is gathered and processed, the Recommendation Engine’s rate of accuracy improves over time
Applying Algorithms and Crafting Neural Networks
Without getting too deep in the weeds, the bottom line is, locally derived algorithms ferret out data patterns. This then paves the way for arriving at predictable selections tailored for each customer. This, in turn, derives the greatest possible benefit based on his/her particular choices.
In short, neural networks — over 270 machine learning models — are fashioned and crafted on the basis of specific markets and their particular localized market ecosystems for each and every customer working his or her magic on the Porsche Car Configurator.
“By using artificial intelligence in the Porsche Car Configurator, we’re making the configuration process easier for our customers. We’re using this technology to create a truly personalized online experience where we display relevant equipment options — no two users receive the same recommendations.”
Of course, such data collection and analysis could be prone to abuse. Porsche assures us, however, that the proper precautions are being taken to ensure data shielding, anonymity and privacy over the course of the entire process.
Where in the World Did Porsche’s Use of Artificial Intelligence Originate?
The Porsche Car Configurator’s deployment of these artificial intelligence protocols saw initial rollout in the following world markets:
China
Germany
Great Britain
Switzerland
Taiwan, and
The United States
Other markets will follow in due course.
Pros and Cons of Porsche’s Artificial Intelligence
PRO Better fine-tuning as to how you are now able to craft that Porsche of your dreams
PRO Craft that Porsche from home or office, without having to go to the showroom
PRO Learn the exact final suggested list price as the baseline from which to haggle
PRO Soon Porsche’s Artificial Intelligence will be accessible everywhere on the planet
CON Potential breach of private data collection, data analysis, and security
Next Steps Going Forward — as Simple as 1, 2, 3!
As depicted in the 911 Turbo S Porsche Car Configurator screenshot above and described among the initial bullets near the top too, the process of configuring the Porsche of your lusty choice is easy.
Simply begin by choosing a set of desired options in a particular section. Then click or tap on the light bulb icon in the lower-right-hand corner of the Porsche Car Configurator’s screen. This can be done during the course of each customer’s virtual consultation session on the website.
Of course, Porsche’s ultimate goal is to further enhance each and every potential Porsche customer’s brand experience as extended to the Internet retail domain. Now go (con)figure that Stuttgart-Zuffenhausen ride of your dreams!
Start by accessing Porsche’s “Find a Dealer” webpage as depicted in the screenshot above. If you are in the United States, you can use the dialog box that is superimposed over Greenland in the above screenshot, above the red up-arrow.
Either click on “Use my current location” in the top field or enter your city/state or zip code in the bottom field.
Or, if you are outside the United States, then use the “Change Country/Region” drop-down boxes at the bottom of the page, below the red down-arrow.
To find the closest dealer to you, use the “Select a region” and “Select a country/region” drop-down boxes.
Once you arrive at the homepage in your own country, you can then select the “Car Configurator” link in the upper-right corner of that homepage.
Configuring and obtaining the Porsche of your dreams with the Porsche Car Configurator using Porsche Artificial Intelligence is as easy as 1-2-3!
Step 1
Locate
Your first step is to locate a dealer nearest you by clicking on the button below. Then just follow the directions above under the “Locate a Dealer” discussion.
Once on your local dealership’s homepage, simply click on the “Car Configurator” link on that homepage. The link is typically in the upper-right-hand corner of the homepage.
Step 3
Drive, Drive, Drive!
Either buy the configured Porsche of your dreams online or at your local dealership — then drive, drive, drive your new sweet baby to your heart’s content!
Related Articles for Further Review
Here are some related articles that you may also like:
How buying a new Porsche can save you money
How buying a new Porsche can save you money could be easier than you think. It’s just a mandatory matter of discretionary options, options, options. . .
Welcome to our 996-gen Porsche 911 Buyer Guide. The Guide presents you with our historical perspective; essential facts and figures; and purchasing caveats. . .
Porsche launches Porsche Finder, its pre-owned vehicle search platform
Porsche launches Porsche Finder, its pre-owned vehicle search platform. Porsche Finder enables prospective customers to search all 192 USA Porsche dealerships. . .
WE SUGGEST THAT YOU STUDY THE TOP TEN CPO TIPS for buying a Certified Pre-Owned Porsche below. These top ten CPO tips are intended to steer you in the right direction when considering a CPO Porsche.
Not heeding them could mean the difference between getting a deal of a lifetime — or getting burned big-time, even if (or maybe especially if) you end up purchasing a non-CPO Porsche.
Be sure to share any of your own CPO tips, experiences and input in the Comments section below to give a hand up to all of your fellow Porschephiles.
StuttgartDNA Tip:
Looking To Buy a Porsche Certified Pre-Owned (CPO) Late-Model 991.2-gen Porsche 911?
Achtung, baby. First check out our 991.2-gen Porsche 911 Buyer Guide before you make another move. Get to know the broad strokes as well as the intimate minutia of the 991.2-gen Porsche 911 before flocking to your local Porsche-authorized dealerships.
. . . Oh, and you can thank us later while you’re whooshing down the road savoring miles and miles of smiles in your newly purchased CPO 991.2-gen Porsche 911. . .
Top Ten CPO Porsche Tips
Once you narrow down your choice (or choices) of CPO Porsches that you desire, do “all of the below”:
1. Take that all-important test drive
That first test drive is a must. It’s the only way you’re going to know if the vehicle under consideration is the right fit for you. Drive that ride as long as your sales consultant will allow. Also, drive under as many different road conditions and speeds as possible — especially around some tasty twisties, if there are any in your test-drive area.
2. Examine the vehicle’s Porsche Approved Certified Pre-Owned 111-Point Checklist
Determine if the dealership is willing to let you study the official 111-point checklist in question (see two blank forms of the Checklist below) on the vehicle that you are interested in buying. Go over it carefully to make sure there aren’t any oddities or discrepancies.
You may find that the dealer is reluctant – or even completely unwilling — to let you see the official 111-point checklist. RED-FLAG ALERT! Move on to the next dealership and vehicles to consider — as fast as you can. Truly reputable dealers should have absolutely nothing to hide. A good starting point, as such, is first searching for CPO Porsches at Porsche Premier Dealers near you, if any, and then checking all other Porsche Dealers near you.
Porsche CPO 111-Point Checklist, Page 1 of 2. Source: PCNA
Porsche CPO 111-Point Checklist, Page 2 of 2. Source: PCNA
Obtain the documentation of the remaining terms that are left on the new-car warranty, if there is one still in force. Be sure to determine the exact expiration date of that document. This is your base-line starting point of your warranty.
4. Check out the vehicle’s maintenance history
Take a hard look at the maintenance history of the vehicle that Porsche has documented and tracked up through to the time when the previous owner has surrendered the vehicle.
Related Links to Listings in the Porsche Resources Directory to Assist You in Your Car Search:
5. Examine the Porsche Approved CPO Warranty in detail
Be sure to scrutinize the Porsche Approved CPO Warranty’s fine print. This way, you’ll know exactly what you’re getting in to. Then you won’t suffer any blindside surprises down the road.
Credit: Porsche AG
6. Make sure you’re getting a Porsche Factory-authorized CPO Warranty
This may be belaboring the obvious, but determine that the CPO Warranty is definitely backed and sanctioned by the Porsche Factory. Confirm this in writing with your salesperson, who incidentally should be a Porsche Certified Sales Consultant at a genuine Porsche Center dealership in the first place.
This is the only way that you’ll be guaranteed that your warranty will be honored across North America, or across the greater region where you live.
7. Establish the end date of your CPO Warranty
It is imperative that you establish the exact end date of your prospective CPO Warranty — and get it in writing. The complicated calculations of warranty dates and duration of the Porsche Warranty make this critical.
StuttgartDNA Tip:
Get the right car insurance
Before buying that Porsche of your choice, make sure to do your homework on getting the best car insurance for it — read our article on the subject by clicking on the following link:
8. Get that indispensable pre-purchase inspection (PPI)
By all means, it is crucial that you run a pre-purchase inspection on the prospective vehicle. Some if not most dealerships will resist this, but do your best to fight for this critical inspection. As a starting point, check out our Porsche Resources Directory for PPI shops near you; use the Search Filters on that initial landing page to zero in on your State or Province.
9. Bone up on your desired vehicle’s resale value
You need to do your homework before sitting down at the bargaining table. Be sure to research resale values. You should do this anyway whenever you’re in the market for any vehicle, CPO or not. This will put you in a much more powerful bargaining position when the time comes to haggle.
10. Haggle, haggle, haggle away
Did someone say “haggle”? Yes, indeed. You definitely need to negotiate with your Porsche Certified Sales Consultant in order to get the best price possible. You need to negotiate despite the fact that you’re in the market for a CPO vehicle — or, more important, exactly because you’re in the hunt for a CPO vehicle.
After all, you do want to whittle down — as much as possible — that premium factored into the price of a CPO Porsche, don’t you? Of course you do! (See my article entitled Porsche Certified Pre-Owned (CPO) Program for more information on this “premium.”)
Now go get that Porsche of your dreams — or at least one of them for now!
In the “LEAVE A REPLY” space at the bottom of this page, please post your COMMENTS now about this article, your best CPO tips, suggestions, and experiences.
Let us know your impressions, your experiences in searching for a Porsche to purchase and perhaps any experiences — very satisfying through to horrendous — in finding and buying that Porsche.
Start a conversation now, or join in on an existing conversation, by leaving a reply. Your input is highly valued by us and much appreciated!
Selective Suggested Reading for Further Porsche CPO Study
Buying a CPO Porsche – Tricky Warrantee — “horror story” by laphroaig99 posted on the eBay.com website — WEBPAGE TAKEN DOWN FROM eBAY WEBSITE.
CPO or No? — unattributed article in the “Porsche Buyer’s Guide” of the 2015-2016 edition from Excellence magazine
In the Know About CPOs — article by Peter Bohr from Westways, the official magazine of the Southern California AAA Auto Club — WEBPAGE TAKEN DOWN FROM AAA AUTO CLUB WEBSITE.
Most automotive-industry pundits agree on only one thing when it comes to any automaker’s certified pre-owned (CPO) program: All agree that a used but certified pre-owned (CPO) vehicle is going to cost you big bucks, relatively speaking, of course.
This is as opposed to buying a used car from a private party, or a used car that isn’t presented as “certified” from an independent retailer.
On the other hand, what the pundits hardly ever agree on is whether these programs are worth that extra cost, or not.
This is where you come in to the picture: Here’s your chance to arrive at a solution to this dilemma for yourself if you are considering the Porsche Certified Pre-Owned (CPO) Program. Hopefully this article will help you do just that.
StuttgartDNA Tip:
Looking To Buy a Porsche Certified Pre-Owned (CPO) Late-Model 991.2-gen Porsche 911?
Achtung, baby. First check out our 991.2-gen Porsche 911 Buyer Guide before you make another move. Get to know the broad strokes as well as the intimate minutia of the 991.2-gen Porsche 911 before flocking to your local Porsche-authorized dealerships.
. . . Oh, and you can thank us later while you’re whooshing down the road savoring miles and miles of smiles in your newly purchased CPO 991.2-gen Porsche 911. . .
Most important (and probably why you now find yourself on our Porsche-centric website in the first place), the question at hand before us is, “How does the Porsche Certified Pre-Owned (CPO) Program rate?” Or does it?
But, first, let’s begin with a little basic background on the subject in general. . .
Introduction to the Basic Concept of All Certified Pre-Owned (CPO) Programs
The essence of the basic CPO concept boils down to the following two (2) assurances implied by any certified pre-owned (CPO) program:
1. The prospective CPO vehicle has led a relatively charmed life up to now, with the proper scheduled maintenance and servicing, as well as its lack of any major accidents or other evils.
2. A handsome extended warranty will come with the vehicle, thus reassuring the prospective buyer that the dealership will gladly exorcise any and all unforeseen mechanical gremlins from the vehicle in the future.
But here’s the rub when it comes down to the rubber meeting the road:
Industry standards are nonexistent. There is a broad spectrum of CPO program parameters as set by each auto manufacturer. Whereas the Porsche Certified Pre-Owned (CPO) Program requires its vehicles to be eight years old or less in model years, but now with no stated limited miles as in the past, most other programs have much shorter age and mileage criteria, for example.
CPO warranties vary greatly from automaker to automaker. As there are no standards in CPO program parameters, warranties have no uniform coverage criteria. But you can safely assume that you won’t receive the same comprehensive bumper-to-bumper coverage that you would on an original new-car factory warranty.
You will pay a premium for the privilege of buying a Certified Pre-Owned (CPO) vehicle. Depending on the respective automakers’ CPO programs that you are considering, this extra cost varies from a few hundred dollars to perhaps as much as $5,000 or more.
Dealers make the final call on assigning CPO status — not the automaker. Sure, some auto manufacturers prescribe stringent inspection protocols, but they don’t have the final say on CPO qualifying status — the local authorized dealers make that call, sometimes even on vehicles that may actually have failed inspection.
Anyone can “self-certify” one’s own used cars for sale. Beware used-car lots of automaker-unaffiliated, independent resellers. There’s nothing stopping these outfits from creating their own “inspection” programs and deceivingly touting their cars as “certified pre-owned” vehicles.
Scary, huh? No worries. We’re not diehard Porschephiles for nothing, are we? The Porsche brand does possess significant intrinsic value and worth, after all. So, please, do read on. . .
The Porsche Certified Pre-Owned (CPO) Program is viewed as one of the best by automotive-industry pundits and insiders alike.
There are two benchmarks for “Porsche Approved” factory-backed, extended-warranty coverage — cars still under warranty and those no longer under warranty:
Cars under warranty — up to 6 years coverage from the time of used retail delivery
Cars no longer under warranty — the warranty extends to the earlier of 2 years or 50,000 miles from used retail delivery; Porsche’s previous limit of exceeding 100,000 total vehicle miles or more is no longer in effect
In addition, not only is the Warranty completely transferable to future purchasers of the vehicle, but it also carries no deductibles on repair costs.
Finally, roadside assistance is rolled into the package, as is the case for Porsche’s New-Car Warranty.
The Lowdown – Porsche CPO Program Features and Details
Given Porsche’s venerable, stellar standing in the global automotive industry, it stands to reason that the Porsche Certified Pre-Owned (CPO) Program would also yield significant value.
Indeed, the Porsche CPO Program is no exception according to consensus within the industry. It is universally considered one of the best CPO programs in the marketplace.
Vehicles that are first considered for the program are typically trade-ins or lease returns to an authorized Porsche dealership, which slates such vehicles for resell.
The ones that make the cut to enter the Porsche Certified Pre-Owned (CPO) Program are known as “Porsche Approved” vehicles. This appellation is intended to connote the high standards and quality for which the name Porsche stands.
The implication is further bolstered by the fact that all such Porsche Approved vehicles are inspected by, as well as serviced by, Porsche Certified technicians — using only Genuine Porsche parts.
Eligibility for enrollment into the Porsche Certified Pre-Owned (CPO) Program applies to current model-year vehicles, as well as to vehicles up to eight previous model years.
Furthermore, all CPO candidates must pass a rigorous inspection. Factory-trained Porsche technicians run each vehicle through a 111-point mechanical- and visual-inspection checklist (pictured above and below). Most of the checklist’s grades are evaluated on a pass / fail basis.
Any items sustaining a failing grade must be repaired or replaced to factory spec with Genuine Porsche parts. This is the only means by which a vehicle progresses to the next phase.
Thus the dealer not only inspects, but also reconditions, any Porsche Approved vehicle that enters the program.
Question: So, theoretically, any reconditioned Porsche that passes the 111-point test, and that is within the age and mileage windows, automatically makes it into the CPO program, right? Not!
The two major exceptions prohibiting Porsche vehicles from ever entering the Porsche Certified Pre-Owned (CPO) Program are:
Porsches that do not have a full and complete authorized-dealer service history
Porsches that have crash damage, i.e., with four or more repainted panels and/or with evidence of frame repair
The next hurdle is for the dealer to enroll the vehicle into the Porsche Factory CPO Program. The dealer thus incurs a fee of as much as a few thousand dollars for the privilege.
This program entry fee is necessarily passed on to you when you purchase a CPO Porsche. So, again, accordingly, it stands to reason why Porsche Approved CPO vehicles tend to cost as much as they do.
Credit: Porsche AG
The Lowdown – Porsche CPO Warranty Features and Details
The Porsche Approved Certified Limited Warranty itself is considered to be one of the best in the business. As previously mentioned, it carries no deductibles, covering 100% of all approved material and labor costs.
Other research sources, both on and off the Internet, claim that the Warranty is close to a bumper-to-bumper warranty — but be sure to place caveat-emptor emphasis on the words “close to.” After all, most new-car warranties aren’t entirely limitless, all-inclusive “bumper-to-bumper” warranties, either.
As is also the case with most, if not all, vehicle warranties, wear-and-tear issues and expendable items are not covered. The only exception to this rule is if there is a manufacturing and/or material defect in a part, component or mechanism itself. As common sense would tell you, typical wear-and-tear and expendable examples include, but are not limited to:
Cleaning and polishing
Lubricants
Rock chips and scratches in the glass and paint
Spark plugs, filters, brake pads, worn tires, etc., etc.
And be forewarned — your track-day or high-performance driver-education (HPDE) excursions could void your car’s eligibility for the CPO program as well as void your own existing CPO Warranty faster than a Porsche 919 on the Nürburgring’s legendary Nordschleife. Don’t say I didn’t tell you so. . . !
Also bear in mind that the Warranty covers only repairs performed at an authorized Porsche dealer.
Porsche’s roadside-assistance program, simply known as Porsche Assistance, is included under the Warranty. But also be aware of the fact that some costs are associated with this aspect of the program, such as the cost of a new key should you happen to lose yours, for example. Please refer to the Porsche Assistance webpage for all of the details of the program.
As is the case under new-car-warranty coverage, 24/7/365 roadside service is just a phone call away. The Porsche Assistance Program, by the way, is subcontracted to GE Motor Club, which is also the subcontracted factory roadside-assistance provider for Ferrari and BMW, among others.
Finally, because the Warranty is fully transferable to any subsequent owner, have no fear in buying a CPO Porsche from a private owner who may live quite a distance away from you. That’s because Porsche dealerships across North America are bound, by definition, to honor any CPO Warranty.
StuttgartDNA Tip:
Get the right insurance
Before buying that Porsche of your choice, make sure to do your homework on getting the best insurance for it — read our article on the subject by clicking on the following link:
Porsche Certified Pre-Owned (CPO) Program: In Conclusion
In your quest for that special Porsche of your dreams, both CPO vehicles and non-CPO vehicles may pop up on your radar as attractive candidates. It isn’t inconceivable that you could even run across some competing CPO and non-CPO vehicles whose prices vary by only a few hundred dollars or so.
In this scenario — let’s call it Scenario A — you could be running a fool’s errand if to choose the non-CPO vehicle over the Porsche CPO vehicle, in light of all the reasons outlined above in the foregoing narrative.
That’s how invaluable the Porsche Certified Pre-Owned (CPO) Program is when searching for a late-model used Porsche. This is one extreme on the narrow end of the spectrum for the moment. . .
One can find a horror story or two or three or more on the Internet, or such anecdotes by word of mouth, about the Porsche Certified Pre-Owned (CPO) Program.
Among several tales of woe that I ran across on the Net, take, for example, the account about the Porsche factory refusing to cover a blown PCM (i.e., the Porsche Communications Management system, with includes the high-resolution touchscreen and brains of the control center for audio, navigation and communication functions).
Bear in mind, though, that this alleged “horror story” may (or may not) be the result of some protracted dispute over a separate Porsche mentioned in the post, a Cayenne, that was being haggled over by the person posting this story, at this particular dealership. Who can know for sure?
Just because something is splashed across the World Wide Web doesn’t make it gospel, now, does it?
Such negative critiques on the Porsche CPO Program, therefore, have to be taken with a grain of salt: Witness, for instance, restaurant reviews on Yelp which swing wildly from 5-star ratings to 0-star horrendous reviews on any given restaurant.
Have similarly dreadful Yelp reviews about your very favorite eatery ever deterred you from going back to dine there again and again and again? Of course not.
As such, I’m sure that, by now, you’re well aware of the fact that you’re playing the odds here.
Credit: Porsche AG
To pick up the thread from above, take the following Scenario B: On the opposite broad end of the spectrum from the first scenario described previously, you may very well find a used non-CPO Porsche of your heart’s desire for a very attractive rock-bottom price, relative to a moderately higher price tag on a CPO Porsche that also catches your eye.
Such an attractive contender (i.e., the non-CPO Porsche) could possess all of the attributes that you have on your checklist, and more, such as:
The lowest negotiated price
More options
Up-to-date maintenance records
New-car warranty still in effect, etc. etc.
Because you could acquire this Porsche at a steal of a deal, this may be the way to go — or not. Just remember that such a purchase comes with the following caveat in the long term: AS IS — especially if that new-car warranty is about to run out.
The bottom line is this: The Porsche Factory is gambling on the calculated probability that it will spend much less in warranty claims over the long run, relative to its initial outlay in setting up its vehicles in the Porsche CPO program.
Odds are therefore substantially high in your favor with a CPO-purchased vehicle — that is, more than likely, you will be spending boatloads less than what you would normally spend on out-of-warranty repairs on a non-CPO ride.
In the vernacular, that definitely doesn’t suck.
So when you embark upon your quest for a CPO Porsche, use these gathered tips (which are presented here in no particular order) to get yourself the best possible deal with the ultimate goal of increasing your odds that your final deal indeed doesn’t suck:
Test drive the vehicle for as long as the dealership will allow
Do your best to get your hands on Porsche’s 111-point checklist on the car of your choice
Get documentation of the remaining terms of the existing new-car warranty
Try to obtain the vehicle’s maintenance history as performed at Porsche dealerships through and up to the time of vehicle surrender
Study the fine print of the Porsche Approved CPO Warranty so that there are no
surprises or misunderstandings regarding your in-depth comprehension of the deal
Be sure to establish and confirm that you will be getting a factory-sanctioned CPO Warranty
It is imperative that you spring for and fight for a pre-purchase inspection (PPI) despite the likely objections of the dealership
Be sure to set the end date in writing of your potential CPO Warranty — this is critical in light of the Porsche Warranty’s complicated calculation of warranty dates and duration
Research resale values as you would when in the market for any other vehicle so that you know, coming in, what your reasonable purchase price will be when haggling
Be sure to haggle with your Porsche Certified sales representative to get the best price possible regardless of the fact that you’re purchasing a CPO vehicle — that is, wheel and deal as you would on any other vehicle to get the best possible price!
Credit: Porsche AG
In the final analysis, bear in mind that, when purchasing a late-model CPO Porsche, you’re acquiring a vehicle with as much as a 6-year / 100,000 mile extended warranty.
Most important, though, is the fact that you’re foregoing most if not all of the cons and any other downside issues associated with buying a brand-spanking-new car. . .
— Wait. Do you grasp the monumental significance of this?! You are thus bypassing one of the largest “hidden” expenses that one incurs immediately upon taking delivery of a new car — the cost of depreciation!
That is, when buying a CPO Porsche, you could be even more than offsetting that front-ended 20% to 30% depreciation cost that any new-car buyer incurs straightaway, depending on what model year you ultimately acquire, of course.
For the new-car buyer, however, the meter on this cost starts running as soon as that new car rolls off the lot, and through the next two to three years of ownership.
But a CPO Porsche can save you almost that entire huge 20-30% depreciation expense instantaneously. Oh, joy!
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Let us know your impressions, your experiences in searching for a Porsche to purchase and perhaps any experiences — very satisfying or horrendous — in finding and buying that Porsche. Your input is highly valued by us and much appreciated!
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Selective Suggested Reading for Further Porsche CPO Study
Buying a CPO Porsche – Tricky Warrantee — “horror story” by laphroaig99 posted on the eBay.com website — WEBPAGE TAKEN DOWN FROM eBAY WEBSITE.
CPO 101 — unattributed article in the “Porsche Buyer’s Guide” of the 2018-2019 edition from Excellence magazine
In the Know About CPOs — article by Peter Bohr from Westways, the official magazine of the Southern California AAA Auto Club — WEBPAGE TAKEN DOWN FROM AAA AUTO CLUB WEBSITE.
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Porsche AG first-quarter 2021 worldwide sales came back strong to kick off this year.
Deeply rooted in the global Porsche epicenter of Stuttgart-Zuffenhausen, Germany, Porsche AG just reported impressive double-digit growth across the entire globe.
Porsche AG delivered 71,986 cars and SUVs worldwide. This is a bullish increase of just shy of 36 percent, as compared to the same first three months of 2020.
“We are extremely pleased that the community of Porsche customers continues to grow all over the world.”
— Detlev von Platen, Member of the Executive Board for Sales and Marketing at Porsche AG
All Porsche Models Yielded Sizable Sales
As has historically been the case in recent times, Porsche SUV sales outpaced car sales. Porsche AG first-quarter 2021 worldwide sales break out as follows:
Macan — Porsche’s compact but mighty SUV was the demand leader, commanding a whopping 22,458 deliveries
Cayenne — the Stuttgart company’s beefier SUV enticed 19,533 buyers
911 — the company’s iconic flagship sports car is putting miles of smiles on the faces of 9,133 happy drivers
Taycan — Porsche’s very first all-electric sports car in January, February and March 2021 jolted 9,072 customers into partaking of its super-high-torque motors
718 Boxster and 718 Cayman — 6,190 mid-engine roadster and coupé units drove out of showrooms round the world
Panamera — Porsche’s four-door internal-combustion and hybrid automobile trim lines yielded first-quarter sales of 5,600 units
“We are extremely pleased that the community of Porsche Customers continues to grow all over the world.
Established models have supported this excellent result along with the latest additions to our product range, above all the new model variants of the all-electric Taycan.”
Source: Porsche AG
Double-Digit Sales Increases Across the Planet
The members of the Executive Board at Porsche have candidly expressed their pleasure at the worldwide sales increases. In fact, Porsche AG’s double-digit sales growth round the planet is indeed impressive, occurring in all of the following regions:
Europe — +15.5 percent
Germany — +14.3 percent
America — +43.1 percent
USA — +45.4 percent
Asia-Pacific, Africa and Middle East — +45.8 percent
China — +56.0 percent
“Thanks to the great appeal of our brand and a consistent sustainability strategy, we can look back on a very positive start to the year. Order bookings also continue to develop very well. We will fulfill the dreams of many more customers with our sports cars in the coming months.”
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Porsche first-quarter 2021 USA retail sales showed off some nice legs.
Porsche Cars North America (PCNA) revealed that the first three months of 2021 yielded total sales of 17,368 units — up close to a healthy 45 percent compared to the same quarter last year.
Three Consecutive Quarters in the Black
Q1 2021 total quarterly sales were only slightly eclipsed by the 17,560 units delivered last quarter, fourth-quarter 2020. Thus PCNA enjoyed the two best quarter sales ever, back-to-back.
Moreover, Q1 2021 was the third successive positive quarter as demonstrated by year-over-year growth.
“Porsche passion is alive and well in the United States.”
— Kjell Gruner, President and CEO of Porsche Cars North America
Source: Porsche Cars North America
718 Mid-Engines Emerge as Reigning Goliaths
Growth across the 911, 718, Cayenne, Macan and Taycan model lines drove those robust Porsche first-quarter 2021 USA retail sales. Porsche’s iconic 911 earned modest growth of over 7 percent.
The 718 Boxster and 718 Cayman, however, proved themselves to be quite the formidable reigning growth Goliaths in Q1 2021 — nearly tripling deliveries, compared to Q1 2020.
“Porsche passion is alive and well in the United States.
These results are a testament to the drive of our dealers and colleagues, as well as the strongest lineup of cars we’ve ever had — from the 911 to our first electric car, the Taycan. We have ambitious goals for the future and will continue to forge ahead, exceeding expectations along the way.”
Taycan vs. Panamera: No Contest
The new all-electric Taycan model line generated sales of over 2,000 units in Q1 2021. These ample deliveries were second only to those of the Porsche 911. The debut of the rear-wheel drive Taycan contributed substantially to overall Taycan USA sales.
The Panamera trim lines, conversely, epitomized the only disappointment in nationwide deliveries. Panamera sales were down by almost 62 percent.
You may have noticed in the chart above that the Taycan shows an impressively humongous variance of +808.6%.
But don’t be fooled.
This variance is skewed wildly out of proportion because it doesn’t reflect a true comparison to Taycan sales spread across the entire year of 2020. Rather, it is a comparison relative to the Taycan’s debut release and availability very late at the end of 2020.
CPO Sales on the Rise
However, Porsche Approved Certified Pre-Owned (CPO) deliveries in the States exhibited substantial increases. At 7,107 units, Q1 2021 CPO sales rose by 22 percent, relative to the first quarter of 2020.
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2020 Porsche worldwide sales figures showed some legs despite the global plague. Remarkably, just three percent shy of record 2019 sales, Porsche AG delivered 272,162 new cars and SUVs in dreadful 2020 for us all.
“The corona crisis posed a great challenge from spring 2020 onwards,” understated Detlev von Platen, Member of the Executive Board for Sales and Marketing at Porsche AG. “Nevertheless, we were able to keep deliveries comparatively stable for the year as a whole.”
2020 Porsche worldwide sales also comprised the debut into the international marketplace of the highly anticipated Taycan. Porsche’s first all-electric vehicle garnered sales of 20,015 units — in spite of a six-week lockdown that halted production.
The Cayenne even eked out a one-percent increase over last year amid the global chaos. Porsche’s larger SUV muscled through it all with leading sales of 92,860 units.
Porsche’s sports cars also contributed to better-than-expected annual worldwide revenues. Ever the perennial darling, Porsche’s iconic flagship 911 boasted deliveries of 34,328 units. The 718 Boxster and Cayman models garnered sales of 21,784 cars offering miles and miles of fun-filled driving. This represents a six percent increase over deliveries of the previous year.
Source: Porsche AG
As the chart above indicates, Porsche AG earned as-expected substantive sales in China. 88,968 vehicles found their way to Chinese customers — evincing an increase over 2019 of 2.6 percent. That same encompassing region of Asia-Pacific, Africa and the Middle East bolstered these figures, with a similar 4.5 percent increase over last year, at deliveries of 121,641 vehicles.
Porsche recorded sales of 80,892 and 69,629 sports cars and SUVs in Europe and the Americas, respectively.
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2020 Porsche USA sales scored their second-best revenues to date, according to Porsche Cars North America (PCNA). Despite the COVID Pandemic, annual numbers declined only by 6.9 percent, compared to 2019. Nonetheless, 2020 annual figures still exceeded 2018’s sales numbers.
Source: Porsche Cars North America
Fourth-quarter revenue came in at a record 6.4 percent compared to a year ago, with 17,560 deliveries. This was the second consecutive positive quarter, demonstrating the robust ongoing recovery in the wake of the Pandemic.
“Achieving our second-best sales year in the U.S. despite the many challenges of 2020 is a testament to the resilience of Porsche, the dedication of our dealer partners, and the excitement generated by our brand,” asserted Kjell Gruner, President and CEO of PCNA.
“Now we start 2021 with the most diverse and complete range of cars we’ve ever had,” continued Mr. Gruner, “from the groundbreaking Taycan, to the sleek Cayenne Coupe and phenomenal 911 Turbo S. I am optimistic for PCNA and our 192 independently owned and operated U.S. dealers.”
The immortal 911 garnered the highest two-door sports-car deliveries. The Macan and Cayenne characteristically performed strong throughout 2020, as well.
The Taycan, Porsche’s first all-electric model, performed admirably, with 4,414 deliveries across the USA last year — interestingly with close to one-quarter of those sales demanded by California customers.
Porsche Approved Certified Pre-Owned (CPO) sales did well, too. CPO units totaled 27,261 deliveries, up 8.6 percent compared to last year. For example, CPO sales yielded 7,081 units in the fourth quarter.
